How do you leverage user engagement to the next level for a well-known brand? This was the challenge that we faced for Fujifilm X-series Camera. MicroAd’s solution was to integrate online and offline communication channels in order to, not only intensify user’s interactivity, but to convert engagement into product purchase as well.
What we achieved was really beyond expectations: more than 30,000 sessions with almost 20,000 unique users were interacted through our official channel.
And, client was very much impressed that more than 3,400 premium cameras were sold in just 18 days!